By Katia Sist
The downtown-Toronto based shop, Jimmy’s Coffee brought its trendy café and bright yellow lids to Mimico two weeks ago.
“Everyone knows the downtown locations and this seems like it’s the first place completely dedicated to coffee around here,” barista Anna Klein said. “Mimico is a quieter place that I feel gets overlooked so I think it’s a good location for Jimmy’s.”
Jimmy’s Coffee’s opened its eighth location on Royal York Oct. 23. They transformed a former diner into a cozy coffee shop for the Etobicoke community. According to Jimmy’s website, each café has a simple motivation: to serve high-quality coffee in a warm, cozy shop. It is located close to the Mimico GO Station, perfect for anyone on the go.
While there was no grand opening, the neon sign and balloons in their window have attracted many happy customers.
After visiting the Queen West location in the summer, Vinny Lumia found her new favourite coffee shop.
“It’s a little bit different than the other bakeries in the area. They have the best coffee and they sell gluten and dairy-free items, which not every bakery has,” Lumia said.
According to their website, Phil Morrison, the President of Jimmy’s Coffee has named his shops after many famous Jimmies, beginning with rock musician Jimi Hendrix. He also chose to serve yellow lids to help brighten customers’ days.
Their classic coffee is not the only item on the menu that many love.
“They have so many different flavours, they make combinations that don’t seem like they’d go together but it’s just interesting and it works,” Etobicoke resident Jennifer Nooyes said.
Each day since the new location opened, more coffee-lovers are discovering the shop.
After seeing pictures of the shop, Etobicoke resident Statinder Nijjar said, “The hipstery vibe grabs my attention, so I would go there.”
Lumia says she enjoys the friendly atmosphere of the café because it is not commercialized.
“It’s different here, it feels like my friend is making me a cup of coffee,” she said
The rustic decor gives Jimmy’s a homey feeling, while their friendly baristas allow you to enjoy a cup of coffee and have a great experience. Their service and Italian roasted coffee have made the shop a Toronto favourite.
“The whole day we’re just trying to make people happy with their coffee. I think when people have their coffee, they’re happy,” Klein said.